Now with three stores, an interactive custom website and eight Local
LILL reps, we find ourselves starting out the year as a much larger
company than in years past. And with additional, amazing people, we are
able to accomplish great things.
We start out by changing our turn-around time for custom
orders from 4 weeks to 3. (Customers comment on how they love being
surprised by a turn-around time that’s often even shorter than this!)
Another change is the introduction of our new Fundraising by Design program,
where we help charity groups fundraise for their cause by donating a percentage
of sales from their Handbag Party. We are excited to expand our charitable
giving in this way, as we feel strongly about supporting the communities
of which we are a part of.
Over the year, we expand our LILL on Location home party program even further to include reps in Atlanta, Bethesda
(D.C. area), Boston, Central New Jersey, Cleveland, Dallas, Des Moines,
Grand Rapids, Hartford, Indianapolis, Kansas City, Long Island, Louisville,
Nashville, Omaha, Philadelphia, Portland, Providence, San Jose, Seattle,
St. Louis, and St. Paul.
As in-store
Handbag Parties and group appointments continue to gain popularity
in all three locations, it becomes especially
apparent that we are running short on space in our Chicago boutique in
particular. Owner Jennifer Velarde searches for a new storefront location
to accommodate the Chicago traffic and high number of parties and finds
a perfect spot on hip, boutique-lined Armitage Avenue, not too far from
our current store in Lincoln Park.
On December first, we open the doors to our new two-story “Flagship”
LILL location. This rehabbed Victorian brownstone has high ceilings and
tons of charm, not to mention a great address at 904 W. Armitage, plus
plenty of space for private parties upstairs. 1154 LILL STUDIO has found
a new home in Chicago.
|